Leveraging Psychology in Digital Marketing
Applying the Psychology of Persuasion to optimize your digital marketing [Infographic] A summary of 7 principles of persuasion There is increasing interest in applying the principles of Psychology to Digital Marketing. According to Kath Pay. PERSUASION ARCHITECTURE Persuasion Architecture is the use of basic human traits and psychological cues to prompt action. In digital marketing, […]
How Content Can Drive Marketing Success
Are your marketing activities struggling to gain traction? These five tips can help you make the most of content to drive more success. Digital marketing tips and tricks Marketing tips and tricks marketing strategy 1. Conduct a Content Audit A content audit is the first step in the process. You might have already identified your […]
What’s The Difference? Data Analyst vs Data Science vs Business Analyst
The difference in what a data analyst does as compared to a business analyst or a data scientist comes down to how the three roles use data. At startups and other small organizations, it is not uncommon for a data analyst to take on some of the predictive modeling or decision-making responsibilities that may otherwise […]
7 UPCOMING DIGITAL MARKETING
An infographic is a powerful marketing tool that will help you communicate complex information in a user-friendly manner using graphics, images, and captivating visuals. 01. SMART CHAT The Chatbots are simply a program that automates the task of chatting with users through a chatting interface. 02. VOICE EXPERIENCE IS BOOMING UP! Voice Search is a […]